Thursday, May 28, 2020

Google Ads vs AdSense: What’s the Difference?

TL;DR

Google Ads is for advertisers who want to promote their products and services on Google Search, YouTube, and other sites across the web.

AdSense is for publishers who want to earn money by placing ads on their sites.

On the surface, Google Ads and AdSense share a lot in common.…

The post Google Ads vs AdSense: What’s the Difference? appeared first on Seer Interactive.



Get Granular, Part II: Search Marketing BI in Action

Watch the Video:

Read the Transcript:

Here’s the bet that we’re making for our future and we hope you’ll come along with us.

We believe that we should see it as our job to better match your customer’s needs at that moment with a landing page that can answer their question well.…

The post Get Granular, Part II: Search Marketing BI in Action appeared first on Seer Interactive.



Get Granular, Part I: Are You Paying to Create Friction?

Watch the Video:

Read the Transcript:

We just took a look at a survey that showed how marketers are deploying AI machine learning and big data across their marketing organizations.

And you know what that survey told us?

The #1 way that our clients are looking to use these big data tools is in personalizing content, #2 for personalizing experiences, and #3 to better segment customers into groupings to understand their profitability.

The post Get Granular, Part I: Are You Paying to Create Friction? appeared first on Seer Interactive.



Wednesday, May 27, 2020

What You Need to Know About the New Facebook Shops

This post was written by: Jenny Stiles & Michael Sherrod.


Facebook Introduces New Shop Pages

pasted image 0 50

Recently Facebook announced that it was releasing Facebook Shops which allows businesses to sell products to people right on Facebook.

This initiative is meant to help small businesses reach their consumers through an easy-to-build website platform.…

The post What You Need to Know About the New Facebook Shops appeared first on Seer Interactive.



Friday, May 22, 2020

Tearing Up Your 2020 Plan – Part VI: Using Search to Improve Customer Experiences

This is a strategy from Tearing Up Your 2020 Plan: How To Get Through The Coming Recession:

  • Part I: Opportunities to Change with the Times
  • Part II: How to Find Out What’s Changing, for Whom, and How
  • Part III: Estimating Demand for Your Business During COVID-19
  • Part IV: What Google Knows vs What the Marketer Shows
  • Part V: How is Your Customers’ Language Changing?

The post Tearing Up Your 2020 Plan – Part VI: Using Search to Improve Customer Experiences appeared first on Seer Interactive.



Tearing Up Your 2020 Plan – Part V: How is Your Customers’ Language Changing?

This is a strategy from Tearing Up Your 2020 Plan: How To Get Through The Coming Recession:

  • Part I: Opportunities to Change with the Times
  • Part II: How to Find Out What’s Changing, for Whom, and How
  • Part III: Estimating Demand for Your Business During COVID-19
  • Part IV: What Google Knows vs What the Marketer Shows
  • Part V: How is Your Customers’ Language Changing?

The post Tearing Up Your 2020 Plan – Part V: How is Your Customers’ Language Changing? appeared first on Seer Interactive.



Tearing Up Your 2020 Plan – Part IV: What Google Knows vs What the Marketer Shows

This is a strategy from Tearing Up Your 2020 Plan: How To Get Through The Coming Recession:

  • Part I: Opportunities to Change with the Times
  • Part II: How to Find Out What’s Changing, for Whom, and How
  • Part III: Estimating Demand for Your Business During COVID-19
  • Part IV: What Google Knows vs What the Marketer Shows
  • Part V: How is Your Customers’ Language Changing?

The post Tearing Up Your 2020 Plan – Part IV: What Google Knows vs What the Marketer Shows appeared first on Seer Interactive.



Tearing Up Your 2020 Plan – Part III: Estimating Demand for Your Business During COVID-19

This is a strategy from Tearing Up Your 2020 Plan: How To Get Through The Coming Recession:

The post Tearing Up Your 2020 Plan – Part III: Estimating Demand for Your Business During COVID-19 appeared first on Seer Interactive.



Tearing Up Your 2020 Plan – Part II: How to Find What’s Changing, for Whom, and How

This is a strategy from Tearing Up Your 2020 Plan: How To Get Through The Coming Recession:

The post Tearing Up Your 2020 Plan – Part II: How to Find What’s Changing, for Whom, and How appeared first on Seer Interactive.



Tearing Up Your 2020 Plan – Part I: Opportunities to Change with the Times

This is a strategy from Tearing Up Your 2020 Plan: How To Get Through The Coming Recession:

The post Tearing Up Your 2020 Plan – Part I: Opportunities to Change with the Times appeared first on Seer Interactive.



Tearing Up Your 2020 Plan, Full Recap: How To Get Through The Coming Recession

SOLD OUT! | Over 600 Attendees | $1,000 Donated to GiveDirectly

WATCH FULL WEBINAR


Full Recap

 

Rand Fishkin: “How to Gain a Competitive Edge & Grow your Business During Times of Great Stress, Strife, and Turmoil”

Learn the best ways to approach your marketing strategy based on where your business falls: Directly Harmed, Directly Benefiting, and Indirectly Affected

The post Tearing Up Your 2020 Plan, Full Recap: How To Get Through The Coming Recession appeared first on Seer Interactive.



3 HotJar Features We Love for User Analysis

Whether you’re interested in diagnosing conversion issues on a landing page or want to dive into a full-scale usability analysis, HotJar is an easy, and free, resource to uncover issues and testing opportunities on your site.

In this post, we’ll review our three favorite HotJar features to leverage for user analyses.…

The post 3 HotJar Features We Love for User Analysis appeared first on Seer Interactive.



How Seer Measures E-Commerce Success on Paid Social

Written by Jenny Stiles and Ashton Underwood

Our Guiding Light

If you’re working in e-commerce marketing, you know just how important it is to have proper objectives, processes, and measurements before diving into your paid social strategy. How are you supposed to measure the return on investment and value added without it?…

The post How Seer Measures E-Commerce Success on Paid Social appeared first on Seer Interactive.



Thursday, May 21, 2020

How to Build Sortable Change Columns in Google Data Studio

 

Written By: Kaitlin Hatch & Joshua-Vermette.

Highlighting absolute change and percent change are likely cornerstones of your reporting. And if you’re reporting on the same data week after week or month after month, you’ve probably felt the headache we did at Seer having to manually calculate these values every.

The post How to Build Sortable Change Columns in Google Data Studio appeared first on Seer Interactive.



Wednesday, May 20, 2020

4 Reasons Your New Page Isn’t Getting Traffic

Picture this: you’ve done the heavy lifting to get a new page live and you’re ready to share it with the world! A few days go by and you check performance, but you’re not getting any sessions. Or maybe the amount of traffic you’re getting isn’t exactly up to par with what you were expecting.…

The post 4 Reasons Your New Page Isn’t Getting Traffic appeared first on Seer Interactive.



Rethink Link Building in 2020

On the heels of a NoFollow announcement from Google in late 2019, a core algorithm update in January, a major SERP change, and of course, the search landscape changing due to COVID-19, what’s next for link building? Changing our perspective on how we build links should start to shift from creating context to generating revenue.…

The post Rethink Link Building in 2020 appeared first on Seer Interactive.



Tuesday, May 19, 2020

10 Ways to Evaluate a Company’s Commitment to their Employees

Which Companies Care for Employees?

When entering the job market, even during difficult times, it’s important to vet prospective employers. This habit is second nature to many of us–we hit a company’s Glassdoor page when we see they’re hiring, browse their site for a bit, and fire off an application.…

The post 10 Ways to Evaluate a Company’s Commitment to their Employees appeared first on Seer Interactive.



11 Tactics To Build a Strong Narrative in SEO Reports

Building Narratives In SEO Reports

As SEOs, reporting is a big part of our day-to-day responsibilities. At Seer, we talk a lot about data storytelling (using psychology to improve data visualizations) but it’s important to remember that visuals are only half of a report.…

The post 11 Tactics To Build a Strong Narrative in SEO Reports appeared first on Seer Interactive.



18 Resources to Help You Level Up Your SEO Skills

One thing about SEO that’s really exciting but also challenging is how quickly things change. When I took three months off for maternity leave in 2014, I returned to Seer to learn that Google launched the Pigeon update to improve local search results.…

The post 18 Resources to Help You Level Up Your SEO Skills appeared first on Seer Interactive.



Know Your Data “Blindspots” for Every Google Ads Campaign Type

Our team has been hard at work doing amazing things with the data we get from our client’s Google Ads campaigns. In just the past few months, we’ve shown you things like:

The post Know Your Data “Blindspots” for Every Google Ads Campaign Type appeared first on Seer Interactive.



Monday, May 18, 2020

Redefining SEO Agency Expectations in a Changing World

When I set out to write this post, I wanted to provide a simple resource that decision-makers could leverage to assess how essential their agency partners are. If that’s all you’re here for, by all means, jump to that section below.…

The post Redefining SEO Agency Expectations in a Changing World appeared first on Seer Interactive.



PaperRater Review for 2020: Is It Worth Using?

It’s easy to write a piece of content, scan over it and hit publish.

But not long after, you get comments saying “this sentence isn’t right,” or “did you mean ‘optimized’ instead of ‘optimized’?”

There are tons of editing tools that help you spot those before others view your writing.

One of those is PaperRater.

In this guide, we’ll share:

What is PaperRater?

Before we dive in, let’s be clear on what PaperRater actually is.

PaperRater is an AI-powered writing tool that:

  • Checks grammar
  • Improves writing structure
  • Scans for plagiarism elsewhere on the internet

The writing tool is geared towards students. It shows your estimated grade, with an option to send the text to a teacher. But technically, it can be used for any type of writing—including blogging, social media copy, or professional documents.

Does PaperRater really work?

Now we know what PaperRater claims to do, there’s one question on your lips: Does it really work?

We put PaperRater to the test and found some good things—and some other not so good things.

Pros of PaperRater

It’s fast to retrieve results

Since PaperRater is a platform powered by AI, one of their biggest features is their claim to show results “typically within 5-15 seconds after submission.”

This was true for all of my successful tests.

However, note that these fast checks only apply to sentence structure and grammar. It takes slightly longer (around 15 seconds more) for plagiarism checks. But even still, that’s not excessively long to wait.

It’s accurate for big spelling mistakes (and plagiarism)

What good is a grammar and spelling checker if it doesn’t actually show those mistakes?

Overall, we found PaperRater accurate for checking big mistakes. In this example, you can see they flagged the incorrect tense “I’ve written,” and recommended changing it to “I’ve written”:

PaperRater Spelling

Similarly, PaperRater also flagged plagiarism when we tested a copy from this post. It showed the percentage of text that was duplicated, alongside links to show where else the content was found:

PaperRater Plagiarism Detection

PaperRater is cloud-based

Another great feature of PaperRater is that it’s cloud-based. You don’t need to download any software or Chrome add-ons to use it—which also means there’s a little privacy risk.

The tool only sees the content you upload (rather than everything you visit using a browser add-on.)

You don’t need to sign-up to use the tool

Still concerned about privacy? PaperRater also allows you to use their writing tool without creating an account. You don’t need to hand over your email address, nor authorize a social media log-in, to use it.

Cons of PaperRater

Website is full of ads that can be misleading

I don’t know about you, but websites littered with adverts feel spammy to me.

That’s the impression I got when using PaperRater’s website—and it ended up being quite a frustrating experience.

For example: I clicked on a link that looked like a call to action saying “start now” to use the tool from their homepage… But instead, I got sent to a different PDF converter website. The ad looked worryingly similar to the rest of the website design:

PaperRater Ads

Be careful of this when getting a report, too.

You’ll need to click “get report” not “start now,” which would also send you to the same PDF converter website:

PaperRater Ads2

It’s not so good for less corporate writing

We’ve already touched on the fact PaperRater is built for college students. This really comes through in their suggestions.

It suggested I turn “and” into words like “consequently”, “moreover”, and “nevertheless.” Switching to those terms would make the content feel incredibly corporate (and dare I say it: boring.)

The bottom line? It’s good for essays and research papers, but not so good for conversational writing styles.

PaperRater Style

The tool itself is glitchy

PaperRater does flag big grammar and plagiarism problems.

…If you manage to get through to the results page, that is.

I ran into a few glitches during my test—like this one. I typed the sentence “does paperrater flag capitalization problems?” which gave this error message. It told me my content was non-English (when it was written in plain English.)

PaperRater Proofreader

The glitches continue when you do get through to the review editor, too.

It says (1) next to each section (including spelling and grammar problems) which looks like they’re flagging an issue. But when you click on it, it says no errors were detected.

Their grammar settings might not fit yours

Another problem with PaperRater comes if you’re using different grammar styles.

For example: some companies use the AP style; others use the Chicago manual style. Part of the Chicago manual style rules include using the Oxford comma—another comma separator after the word “and.” The AP style does not.

PaperRater seems to follow AP style because it doesn’t flag where Oxford commas should be used in this sentence:

PaperRater Grammar

You can’t change the text during the review stage

Once you get through to the review page, PaperRater shows you what needs fixing.

But when you change the text in the editor, nothing happens. You have to cut and paste it into a new search, so your real-time changes don’t get analyzed. You can’t make changes inside the editor and see results immediately; you need to make a brand new search.

That can get frustratingly repetitive—and quickly use up your free monthly report allowance.

PaperRater vs. other grammar-checking alternatives

There’s no doubt that PaperRater is a great tool, but it does have its downsides.

So, how does it compare to the other grammar and spelling checkers on the market?

PaperRater vs. Grammarly

Arguably one of the most popular grammar and spelling checker tools is Grammarly—a browser add-on that shows real-time suggestions.

One of the first things that came to mind when comparing the two was that Grammarly has a much nicer and cleaner user experience. You don’t see any ads with Grammarly, and since it’s added to your browser, you don’t need to use the website to see their results.

However, PaperRater is more secure because of that. Grammarly users have had issues with privacy since it’s a Chrome extension installed on all of their webpages. Their T&Cs say Grammarly stores most of your data even when you’re not actively using the tool.

(You can use a browser-based version of Grammarly, but you don’t get their full features without installing their Chrome add-on.)

PaperRater, on the other hand, only sees what you add to the browser editor. For that reason, PaperRater is a better option for privacy-concerned writers.

But if that’s not high on your list of priorities, Grammarly is the better option.

Grammarly

PaperRater vs. Hemingway Editor App

Another popular grammar checking tool is the Hemingway Editor.

Unlike Grammarly, this tool is browser-based, which means neither Hemingway nor PaperRater need adding-on to your browser. It only sees the information you submit for review. This makes both tools great options for privacy-concerned users.

(If you do prefer an app, you can download Hemingway to your PC. You can’t with PaperRater.)

However, Hemingway’s website is much more user-friendly and easy to use. The interface is extremely clean with absolute zero ads, and it’s totally free regardless of how much content you check.

Plus, Hemingway shows real-time changes. You don’t need to copy and paste your content and run several searches, to get a final end product. Hemingway shows suggestions as you type.

Hemingway App

The only advantage that PaperRater has over Hemingway is the fact that the first checks for plagiarism, whereas Hemingway is a strictly writing and spelling check tool.

(But you can use tools like Duplichecker or Siteliner in conjunction with Hemingway to get the same—if not, better—result.)

How much does PaperRater cost?

Now we know what PaperRater can and can’t do, let’s take a look at how much you’ll be set back if you decide to add this AI-powered writing tool to your toolkit.

PaperRater currently offers two pricing tiers:

  • Free: Up to 50 submissions and 10 plagiarism checks per month.
  • Premium: Allows file uploads, faster processing, and promises to banish those spammy ads. This plan costs a little less than $12 per month.

Is PaperRater Premium worth the money?

The free version of PaperRater gives you more than enough submissions. However, there are slightly more negatives than positives.

We only think it’s worth investing in PaperRater if you’re writing complex papers or professional documents. (And if you don’t mind the spammy design/overall feel.) Otherwise, the other two alternatives are completely free and give just as good suggestions as PaperRater does.

Final thoughts on PaperRater’s writing tool

There’s no doubt that PaperRater is a good beginner’s writing tool.

It flags big mistakes in your grammar, doesn’t require full access to your browser to work, and is super fast to pull reports.

However, it doesn’t pass with flying colors. There are certain issues with PaperRater’s AI writing tool that doesn’t work as well as planned. It’s glitchy, the site feels spammy, and their on-site advertisements are misleading.

The bottom line? PaperRater is a good option for students or writers who need a writing tool to create professional documents.

But tools like Grammarly or Hemingway are better all-round alternatives that are completely free—regardless of how many submissions you want to check. You’ll also get more advanced writing suggestions, and a better experience, using one of those alternatives.



Business Acumen 101: 5 Concepts Every Marketer Needs To Know

What is Business Acumen?

What is “business acumen”?  I didn’t really know, until I read  What The CEO Wants You To Know by Ram Charan. In the book, Charan outlines 5 core principles that I firmly believe every marketer should know.…

The post Business Acumen 101: 5 Concepts Every Marketer Needs To Know appeared first on Seer Interactive.



5 Tips For an Effective Project Kickoff Meeting

So You Wanna Run a Project Kickoff Meeting…

The day has arrived and you’re about to kickoff with a new project or client! Emotions are running high – you’re excited, maybe a bit anxious, but ready to crush the task at hand!…

The post 5 Tips For an Effective Project Kickoff Meeting appeared first on Seer Interactive.



14 Tips for Effective Remote Presentations

As the prevalence of remote work increases, it has never been more important to effectively present digitally. Whether you are showcasing an analysis, pitching for business, leading a brainstorm, or anything else, these 14 tips will maximize your efforts.

Jump to:

Professional and Theatrical Tips

Visual and Technical Tips

Professional and Theatrical Tips

1.

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Friday, May 15, 2020

How to Use Google Alerts for Your SEO Strategy

How to Use Google Alerts for Your SEO Strategy

A major aspect of being a consultant is being the eyes and ears for your clients. Many lean on us to be an extension of their team, so it’s our responsibility to come to them with news about their competitors or industry, and how it could impact or influence our strategy.…

The post How to Use Google Alerts for Your SEO Strategy appeared first on Seer Interactive.



Leaning Into Your Business Challenges for Smarter Solutions

Background

At Seer Interactive, we pride ourselves on being channel experts in SEO, PPC, and Paid Social — all of which is informed by a robust Marketing Business Intelligence and Analytics practice.

It’s often why prospective clients come knocking on our door — they are seeking an expert in a digital channel they believe will help them reach their business goals.…

The post Leaning Into Your Business Challenges for Smarter Solutions appeared first on Seer Interactive.



Google Maps Update for Data Studio: What It Is & How to Use It

What Happened?

You Can Now Use Google Maps in Data Studio Visuals

On May 1, 2020, Google announced that you now have the ability to add Google Maps to Data Studio reports. They’ve taken the familiar maps interface and made it available to let viewers see your data in a whole new geographic dimension.…

The post Google Maps Update for Data Studio: What It Is & How to Use It appeared first on Seer Interactive.



Thursday, May 14, 2020

How to Use Optimization Score to Stay Ahead of Your Competition

What is Optimization Score

Optimization score, fondly referred to as ‘Optiscore’ at Seer Interactive, surfaces relevant optimization recommendations and estimates the impact of their implementation on various campaigns & account’s performance. Optimization Score runs from 0% to 100%, with 100% meaning that your account is optimized to perform at its full potential. …

The post How to Use Optimization Score to Stay Ahead of Your Competition appeared first on Seer Interactive.



Wednesday, May 13, 2020

Digital Marketing for Financial Services Through Stay at Home Orders

This post was written by: Will Stevens, Rebecca Feinberg, Joe Meola, Jane Brady, and Teresa Lopez.

As marketers, practitioners, and strategists, we have our playbooks and toolkits and methods that we’ve found to work reliably.

As a result of the disruptions caused by social distancing and stay at home orders, search and social behavior has shifted so dramatically that prior KPIs and baselines may no longer be the measures we’re relying on.…

The post Digital Marketing for Financial Services Through Stay at Home Orders appeared first on Seer Interactive.



We Analyzed 331K Display Placements and Found 165K to Negate

With the economic downturn brought on by business shutdowns and social distancing efforts — marketing budgets are one of the first places companies are cutting in order to stay afloat.

There are plenty of opportunities to make your marketing budgets more efficient by cutting out areas of hidden wasted spend.…

The post We Analyzed 331K Display Placements and Found 165K to Negate appeared first on Seer Interactive.



Tuesday, May 12, 2020

Let’s Talk About Listening: How To Communicate Effectively in a Remote Based World

Let’s talk about listening.

seer icon audience analysis

Listening is a skill. It’s not an automatic human function like a heartbeat. It takes effort, work, focus, and if you’re going to do it well you need to be aware you’re doing something.

With remote work en masse, we’re without our normal social cues and in-room dynamics.…

The post Let’s Talk About Listening: How To Communicate Effectively in a Remote Based World appeared first on Seer Interactive.



5 Tips for Pivoting Paid Social Strategy During COVID-19

Advertising Amidst COVID-19

It’s pretty safe to say that ‘business as usual’ is essentially out the door right now. Digital marketers everywhere are re-evaluating their current marketing plans and content calendars, or shutting down campaigns to rewrite new ad copy. And we get it – ‘Best Practices for Advertising During a Global Pandemic’ shouldn’t be in anyone’s bookmarks, but, unfortunately, it’s something we’re all needing to address.…

The post 5 Tips for Pivoting Paid Social Strategy During COVID-19 appeared first on Seer Interactive.



Friday, May 8, 2020

Top 10 Best Nashville SEO Companies for 2020

Need a helping hand in your bid to climb the SERPs? Find out which experts can boost your local and organic traffic by reading our shortlist today.

If you’re hoping to finally secure the attention your Tennessee-based business deserves, analyzing the best SEO companies in Nashville will rightly be the top item on your checklist.

But you haven’t a clue where to start. Until now…

We have done the hard work for you by checking out the City of Rock’s many SEO agencies to compile this short list of 10 experts you can trust to transform your fortunes for the better.

Whether solely hoping to dominate the local market or trying to reach outside audiences too, this guide will help you take the next steps in style.

Top 10 Best Nashville SEO Companies for 2020

1. Horton Group (29 points)
2. Bell Media (25 points)
3. Atomic Design (22 points)
4. Speak Creative Nashville (21 points)
5. 2 The Top Web Design & Marketing (21 points)
6. SnapShot Interactive (21 points)
7. Nashville SEO Company (19 points)
8. MedForward, Inc. (19 points)
9. Timeline Web Design (19 points)
10. Astute Communications (18 points)

1. Horton Group

Horton

For over 20 years, the Horton Group has delivered stunning results in the fields of web design and digital marketing. Thanks to their extensive knowledge, particularly for a localized market, as well as a heavy focus on SEO, they continue to deliver the best service in the Nashville region. By scoring an impressive 29 points on our review chart, the company sits a considerable distance above the local competition.

The SEO and digital marketing agency’s impressive portfolio covers significant local institutions such as Metro Nashville Public Schools in addition to companies across a range of business sectors. Nash Painting, The Chocolate Bunny Boutique, and The Nissan Stadium are just some of the examples. The diversity also shows that they can provide SEO for companies of any size, from startups to global giants.

Unlike some companies that focus on ego-inflating numbers that don’t matter, Horton’s is an SEO agency that aims solely to help brands rank “in the Google searches that matter most to your bottom line”. It’s easy to forget that the success of SEO (and other digital marketing strategies) campaigns are defined by financial returns. The Horton Group will help your business hone in on conversions.

Through on-site and off-site strategies, progress can be seen in just a few weeks. This is followed by further moves to keep the site in the #1 spot where it belongs.

2. Bell Media

Bell

Bell Media is a digital marketing agency that has featured in the Inc. 5000 list on no less than five times while it is also a confirmed Premier Google Partner and Accredited Professional by Bing Ads. Their reputation within professional circles, along with a track record for helping businesses climb the SERPs, is enough to clinch the #2 spot on our list. The agency should ring a positive note from your outlook too.

While the company does provide a range of web marketing services, including web design, everything is heavily influenced by SEO. The SEO agency works with a wide range of clients across the Beauty, Finance, Education, Legal, Airport, Property Management, Home Services, and Retail sectors. Regardless of your company’s background, it’s likely Bell Media will boost the skills and experience to implement a winning strategy.

Crucially, the company delivers results that enhance financial outcomes. Whether reducing a landscaper’s costs per lead by 70% or helping a professional HVAC company rank on Google’s first page for multiple key terms, Bell Media is able to demonstrate the many reasons why their modern approach to on-site SEO (keywords, mobile optimization, etc.) and off-site (outreach, Google My Business, etc.) marketing are right for your brand.

An increase in organic traffic from hot and warm leads can be expected within three months too.

3. Atomic Design

Atomic Design

Atomic Design lives by a simple promise to “build websites that convert”. From mobile to marketing, every aspect of the online strategy is deployed exclusively with this goal in mind. After all, it’s what business owners actually crave. It is a philosophy that has led to a string of five-star reviews, multiple web design awards, and the #3 slot on our list of the best SEO agencies in Nashville.

The Atomic Design mantra focuses on simplicity, providing easy management for clients, and clear results in all aspects of SEO. Having launched the web design business in 1996 before expanding to add SEO in 2001, the company has an established presence backed up by a solid track record for using an agile methodology that reflects the evolving landscape to deliver consistent results.

Partners and integrations include WordPress, PayPal, WooCommerce, and Google Analytics. This allows the SEO company to develop strategies that boost web visibility and brand reputation while keeping consumer habits and experiences in mind at all times. This covers all key components of SEO, with a heavy focus on keywords, backlink placements, and technical crawlability.

This creates a defined four-step process to Attract, Impress, Convert, and Grow.

4. Speak

Speak

Speak, also known as MadeBySpeak.com, focuses on design and technology to drive brands throughout Nashville to increase traffic, trust, and conversions. Over the course of its 21-year history, the company has helped communicate the brand message of over 500 companies. And it continues to deliver strong returns in 2020.

Among those 500+ clients are Graceland, Omaha Zoo, Lyon College, and a plethora of local, national, and international companies across multiple industries. As a company with over 40 members of staff, they do branch out into other areas for a comprehensive approach to branding and marketing. This can work wonders for startups while also allowing them to borrow elements from each aspect.

For example, the on-site SEO and backlinks placements can be supported by mobile App creation and video production. Nonetheless, the local SEO strategies continue to focus primarily on technical SEO, business listings management, and authority management.

Speak thrives on engagement rather than just visibility, which can support your bid for growth.

5. 2 The Top Web Design & Marketing

2theTop

Given that the company has actively educated over 4,000 SEO enthusiasts through their local SEO master sessions, it could easily be argued that 2 The Top has done more for Nashville’s collective digital presence than any other company on the list. Still, it’s only enough to secure the #5 position on our list of best SEO companies in Nashville for 2020.

Having opened its doors in 1997, 2 The Top delivers what it promotes. Over the course of 23 years, the company has developed and perfected its A.C.E (Architecture, Content, and Engagement) strategy. Is it honestly as groundbreaking as the company would like to suggest? Probably not. But that should not detract from the fact that it gets results. Naturally, their professional touch is built to surpass the results gained from their students, enabling your website to climb the charts quickly.

A focus on localized results includes business directory listings management and appearing prominently on the Google Maps section of searches. The Essentials package, which covers the A.C.E strategy, also includes an audit followed by expert insights to highlight areas of improvement.

Web design and marketing strategies offer additional opportunities without compromising the capabilities of the SEO strategies.

6. SnapShot Interactive

Snapshot

SnapShot Interactive can consider itself a little unlucky to feature in the bottom half of this list, especially as it joins the two SEO companies above on 21 points. An impressive home back that incorporates a video background instantly creates the impression that this is a truly interactive and innovative company. While some of their best work is seen in other areas, their SEO game is still strong.

The SEO agency has worked for the likes of Belmont University, David Adams, and CrossFit ProVita. Their SEO endeavors fall under a package known as Search. It covers Competitive Analysis, SEO, SEM, Analytics, and Social Advertising. The company promises to work “continuously to achieve the highest measurable results”, which means retaining the boosted status for years to come.

SnapShot Interactive is quick to promote the need for a fluid and ongoing SEO strategy, rather than being something that can be ticked off as ‘done’. While this does require a long-term commitment, the continued content and off-page SEO strategies, including review generation, are built to establish sustained results for your brand.

While SnapShot provides a robust SEO-only strategy, we’d argue that it is best matched to businesses looking for a comprehensive rebrand.

7. Nashville SEO Company

Nashville SEO Company

It’s probably not going to win any awards for the most imaginatively named business on the market, but the Nashville SEO Company naturally ranks very highly for a host of localized SEO terms. It’s actually called SharpNet, but the domain name makes a lot of sense. This alone should provide a huge sense of confidence. After all, it would be a little naive to trust a business with your web presence if they cannot even take care of their own.

Nashville SEO Co. specializes in its industry-leading SEO, certified AdWords management, and SEO-friendly web design. Compared to some services, it is a more streamlined approach to digital marketing. However, for any company that simply wants to climb the SERPs, this can be positive. The experienced team of SEO professionals has supported companies of varying sizes and sectors for over 22 years. They are also vastly experienced in both local and organic SEO.

Following an audit, the Nashville SEO Company can identify keyword opportunities while creating citations for use on over 225 directories, including dozens of Tennessee-based ones. Technical SEO that extends to page speeds, as well as mobile optimization, is supported further by a transparent communication.

The Nashville SEO Company delivers quick progress for sustained success in the local arena. While its services are somewhat limited, measurable upgrades to traffic and conversions are clear.

8. MedForward, Inc.

MedForward

MedForward, Inc. is an SEO, web design, and digital marketing agency that is dedicated solely to companies working in the healthcare sector. The company’s vision is to deliver “premier medical marketing consulting services”, with a focus on gaining website visibility and driving traffic in an organic manner.

The SEO agency has worked with several hospitals and healthcare businesses in the local area. A unique approach is underpinned by core values that revolve around quality and collaboration. The company’s multi-tiered approach to SEO covers ranked keywords, inbound links, and (crucially) press release creation and distribution. The agency works with both Google and Bing analytics and toolkits.

MedForward, Inc. also works with integrations like RealSelf while also registering the site with healthcare directories. When supported by the highly focused management on industry and local trends, climbing the SERPs and Google Maps listings for medical keywords becomes a lot easier. It’s not very useful to outside companies, but healthcare firms can see huge rewards.

Given its targeted audience, we can put it any higher than #8 on the list. If yours is a medical firm, though, it’s certainly a great candidate.

9. Timeline Web Design

Timeline

While primarily a web design agency, Timeline‘s SEO services remain among the best in the city of Nashville and can be tailored to organic or local traffic generation. A varied portfolio covers Timeline Beauty Center, Sid’s Cycles, and Topline Gutters among many, many others. It shows a versatility that should give your SME confidence in a service that has operated for several years.

Timeline works to promote web visibility across Google, Bing, Yahoo, and YouTube. The company also demonstrates a desire to satisfy visitors as well as search engine crawlers. Essentially, it creates on-page content that adds value and information while simultaneously scoping out opportunities for keyword placements and other positive steps.

The SEO agency is very transparent, not least in informing clients that instant results are not likely. It takes a few months for true progress to show. Nonetheless, the strategies put in place can fire a website onto the first page of the SERPs. Crucially, brands can expect to stay there due to ongoing strategies and the use of exclusively white hat ideas.

Timeline focuses on getting your house in order with an on-site design feature first. Backlinks and off-site SEO follows.

10. Astute Communications

Astute

Finally, rounding off our list of the 10 best SEO companies in Nashville is Astute Communications. Alongside Social Media and Advertising elements, the company’s Engage strategies focus on SEO. The results-driven agency focuses on satisfying over 200 search engine metrics to provide a holistic approach to web visibility. And it works well.

The company starts campaigns with an SEO audit while also providing clients with insights on how SEO works. In truth, though, you just want results. While Astute takes the long route, there’s no doubt that the measurable progress provides a source of smiles. Their extensive expertise in technical, content, off-site, and on-site SEO will lift the company’s ranking.

Aerial Innovations, the Nashville Recovery Center, and Vintage Millworks are just some of the beneficiaries in an eclectic mix of companies to choose the Astute route to SEO. As a Google Partner, the SEO company knows what works in 2020, and is focused on driving organic traffic that converts to sales.

While the majority of clients use a comprehensive package, SEO-only plans are possible too. Either way, Astute remains an exciting opportunity for brands throughout Nashville and beyond.



Top 10 Best Albuquerque SEO Companies for 2020

Search engine visibility is the key to success for your business. It helps you to engage search engine users and improve your chances of turning them into loyal customers.

Are you searching for the best SEO companies in Albuquerque to boost organic search traffic by improving your search engine rankings?

Look no further!

Based on publicly available data for each company, we’ve compiled a list of the Top 10 in the area. This list is 100% unbiased and none of the companies featured have paid us for placement.

Top 10 Best Albuquerque SEO Companies for 2020

  1. 1st In SEO (23 points)
  2. Sonic SEO (22 points)
  3. Websites ABQ (20 points)
  4. Boomtime (19 points)
  5. Maverick Web Marketing (19 points)
  6. MIS Inc. (18 points)
  7. Simply Design (14 points)
  8. Rocketbox SEO (14 points)
  9. Albuquerque SEO Services (14 points)
  10. Digital Harvest (14 points)

1st In SEO

1stInSEO

It’s not just a clever name! 1st in SEO, founded in 2014 has earned its place as the highest entry on our list. Founder and SEO Matt Blanchfield and his team of 27 manage over 120 active accounts and are highly trusted by their clientele.

They specialize in the provision of SEO services as well as a host of other digital marketing solutions to Small to Medium-sized Businesses.

As well as SEO services they also offer web design solutions, reputation management services, content marketing, and even video creation. Everything a business needs to boost and maintain its visibility online.

Matt Blanchfield is passionate about bringing affordable SEO to local and national SMBs and ensuring that they can stand shoulder to shoulder with their larger competitors in the competitive digital landscape.

This award-winning agency has a wealth of experience in technology, management, and leadership. They understand what really matters to business leaders, whether you have your sights set on a local, national, or international market. They strive to develop great working relationships with their clients and tailor their services to each client’s individual needs.

Sonic SEO

Sonic

According to our scoring metrics, Sonic SEO has earned the coveted second spot on our list.

They have been helping businesses of all shapes and sizes to boost their online visibility since 1998. To date, they have services the needs of over 4,000 businesses across the US and Canada. Whatever your business’ size and goals, they are well-positioned to help you meet them.

Their SEO product has an impressive 95% renewal rate, and since they opened their doors before the turn of the millennium, they have received multiple awards yet never lost sight of their passion for customer service.

Originally offering online marketing services to law firms, founders Arvind Raichur and Becky Raichur found themselves branching out to serve a variety of businesses and industries.

As well as offering SEO services, they also offer a range of social media marketing, search engine marketing, and web design solutions.

Websites ABQ

Websites ABQ

Our bronze medal goes to Websites ABQ, whose SEO best practices score demonstrates that they practice what they preach. Their website’s quirky design and smooth functionality whether browsing on a desktop PC or mobile device demonstrates that the company understands responsive web design. And their consistently high customer reviews demonstrate that they are well trusted by their clients.

As the name suggests, this company specializes in website design. However, they also offer comprehensive SEO services. Established in 2010, this boutique company is run by Scott Cooper who has been designing and building websites for just about as long as there have been websites.

With complete websites starting from just $399 and SEO plans from as little as $200 a month, this is a great choice for budget-conscious SMBs who want to boost their online visibility while also giving their websites some long-overdue renovation.

Boomtime

Boomtime

Although they didn’t quite make it into our top 3, there’s a lot to recommend Boomtime. Founded in 2006 by programmer Bill Bice and the Mark Canon (former CEO of UK Yellow Pages Company Hibu), Boomtime’s focus is on leveraging data to drive compelling Word of Mouth marketing.

Boomtime leverages Fuse, the world’s first Marketing as a Service platform developed by the company’s founders. Fuse unifies data across a broad range of analytics to create more transparent and agile Word of Mouth marketing and help businesses maximize the ROI from their marketing spend.

Indeed, Boomtime claims that Fuse can improve the productivity of marketing strategists and engineers by as much as 900%.

Their services include mailbox mining, mobile app development and website optimization to capture more value from visitors and customers.
Boomtime aims to create a new kind of marketing by creating a synergy between innovative new technologies and decades of expertise.

Maverick Web Marketing

Maverick

Maverick Web Marketing’s mission statement is simple. To deliver affordable marketing solutions that work to small businesses. Their emphasis on flexibility and solutions tailored to the individual needs of the client is understandably appealing.

And with the highest number of Google reviews of any company on our list, they’re definitely doing something right! With a wide range of impressive certifications and a strong emphasis on customer service, Maverick Web Marketing have maintained the same ethos since they opened their doors in 2009. To help customers to know, like, and trust their clients.

They leverage the Storybrand marketing framework to help small business clients shine online. As well as SEO services they also offer video production, social media marketing, web design solutions, and a whole lot more.

They also have over 20 free videos made available to those who sign up for access.

MIS Inc.

MIS

With 25 years of web design under their belts, MIS Inc. is seasoned veterans whose knowledge of web design can help revitalize your brand. Not to mention, ensuring that your website sends all the right signals to Google’s crawlers. Founder Karim Ardalan is passionate about helping small businesses grow and understand the common frustrations experienced by businesses trying to make the right impression online.

Having built thousands of websites for their clients over the years, they specialize in responsive web design and creating e-commerce sites that convert. They are highly industry agnostic, with experience designing websites for all kinds of businesses from restaurants to realtors.

On top of their web design services, they also offer a wide range of other services including SEO, email, and social media marketing solutions.

Having recently moved to new offices uptown, MIS looks forward to another 25 years of helping small businesses climb in search engine rankings.

Simply Design

Simply Design

Simply Design is a local company with an international reach. As well as servicing the marketing and web design needs of clients in their native Albuquerque, this ambitious agency has offices in 50 states and clients across the US and the UK.

Established in 2007, they offer a comprehensive range of design and marketing solutions that go beyond website design. They pride themselves on delivering value to their customers while also helping ambitious businesses grow their presence online. With an emphasis on transparency, honesty, and customer service, they have earned consistent 5-star reviews on Google.

Originally established as a print design and branding company, Simply Design has proven proactive and forward-thinking in their approach, branching out into SEO and digital marketing with a range of services designed to help businesses improve their online visibility. These include SEO, social media marketing, video production, animation, graphic design, and reputation management.

RocketBox SEO

RocketBox

RocketBox is passionate about helping business clients to reach, convert, and keep more customers. Established in 2013, the company offers an integrated approach to helping clients improve their online visibility and establish consumer trust through their digital presence.

Serving both local and national clients, they offer a wide range of services designed to improve SEO on a local or a national level. From ensuring numerous and consistent local listings to SEO-friendly web design, email marketing, social media, and reputation marketing their approach to SEO is comprehensive, helping their clients to cover all the right bases.

With a broad and diverse range of satisfied clients, they pride themselves on their ability to help businesses get noticed and attract customers rather than simply attracting traffic.

Albuquerque SEO Services

Albuquerque SEO Services

Albuquerque SEO Services have a clear focus on strategy in helping their clients get found online, gain customers, and increase revenues.

Since 2010 they’ve been helping local businesses to get ahead of the competition, with a focus on dominating the local market through proven SEO tactics. Their approach is highly multifaceted, incorporating a range of on and off-page SEO techniques including building backlinks to improve domain authority, content marketing, and article writing, leveraging PPC ads to add momentum to organic campaigns and improving in-bound calls and local walk-in traffic.

This agency has earned consistent 5-star reviews from satisfied customers and prides itself on a client-focused approach that puts your priorities at the heart of its strategy.

Digital Harvest

Digital Harvest

Our final entry on the Top 10 Albuquerque SEO Companies list, Digital Harvest is an award-winning agency, providing a range of digital marketing solutions for businesses with growth in mind.

Founder Avram Gonzales began his digital marketing career in 2009 and his rise since has been nothing short of meteoric. They say that failure is the greatest teacher, and when Gonzales’ family dry cleaning business in Boulder CO filed for bankruptcy, it truly hit home how pivotal digital marketing is to brand success. Even if every other aspect of your operations is firing on all cylinders.

In the years since Gonzales and his team have striven to prevent other businesses from experiencing the same fate as his father’s business. Over the past 3 years alone, Digital Harvest has developed done-for-you marketing campaigns for over 100 local businesses. Furthermore, Gonzales himself has personally trained over 100,000 small business owners in technologically-led digital marketing strategies to grow their businesses.

Their comprehensive range of services includes a comprehensive website analysis as well as a Free Site Scan. They also offer Google My Business optimization, on-page optimization, business citations, white hat link building, and more.

Understanding our Scoring Criteria

You may be wondering how we rank the best SEO companies in Albuquerque. Needless to say, we can’t just take Google’s word for it. There are several things that we need to consider.

While the company website’s SEO performance is important, they’re not the only metric by which we can gauge their quality. We dug a little deeper, looking at performance analytics alongside other key data such as Google reviews. Our scoring criteria also meant each company must be located in the target city.

We ranked the top companies in Albuquerque using metrics such as:

  • Domain rating
  • Whether they had an SSL certificate
  • If the site was mobile-friendly
  • If the site loaded in less than 3 seconds
  • Total traffic to the site
  • Number of referring domains
  • The total number of Google reviews
  • The average review score of each

We gave each of these SEO companies score out of five for each category and ranked them based on this score, with 1st In SEO (aptly) claiming the lead with 23 points, while Sonic SEO was close behind with 22 points.

The final four companies (entries 7-10) all received 14 points each. To rank them appropriately, we ran a tie-breaker scoring system that ranked them from best to worst for their loading speed, number of referring domains, and the total number of Google reviews:

You can take a closer look at our scoring criteria here.

Start sending inquiries today

If you’re looking for an SEO agency in Albuquerque, we hope this guide will be a useful starting point. Remember that we’ve based our recommendations on actual data rather than our opinion.

Ultimately, though, the decision lies with you. Browse the websites, take a look at the case studies, get a feel for the company, and submit an inquiry.
Only you know which is best placed to meet your business’ individual SEO goals.



How to Create and Submit a XML Sitemap

Building and submitting a sitemap is one of the best ways to ensure all of the valuable content on your site can be found by search engines. A sitemap is not the only way search engines can discover pages on your site but it is your “direct line” for telling Google what is important.…

The post How to Create and Submit a XML Sitemap appeared first on Seer Interactive.



Thursday, May 7, 2020

Data Studio Template for Monitoring Cross-Channel Regional Trends

This post was written by Chanton Phan & Claire Dabney

In the past ~two months since the national stay-at-home order was declared, we’ve seen businesses scramble to adapt to rapidly changing customer demands and behavior in the ‘new normal’. But if businesses are not fueling their evolution with their own data, these efforts are very much a best-guess.…

The post Data Studio Template for Monitoring Cross-Channel Regional Trends appeared first on Seer Interactive.



Starting a Local SEO Strategy in 7 Steps

How To Get Started With a Local SEO Strategy

In order to make sure you lay the foundation for any successful Local SEO strategy, it’s important to remember three things:

  • Proper tracking
  • NAP consistency
  • Get the right tools

Using Proper Tracking for all Local Tactics

When we say tracking, we mean making sure that anything that can be tracked, IS tracked.…

The post Starting a Local SEO Strategy in 7 Steps appeared first on Seer Interactive.



6 Client Retention Red Flags All Agencies Should Know

In today’s world of digital marketing, our clients have endless choices when it comes to their marketing agency. Client retention is one of the most important aspects of running a successful digital marketing agency. It’s our job to not only deliver results to our clients but to become a trusted consultant and advisor for their future marketing efforts.…

The post 6 Client Retention Red Flags All Agencies Should Know appeared first on Seer Interactive.



Wednesday, May 6, 2020

Top 10 Best Miami SEO Companies for 2020

Are you searching for the best SEO companies in Miami? There are many out there, but how do you know which ones will boost your Google rankings and drive more organic traffic to your site?

Lucky for you, we’ve put together a list of the top 10 companies in the area!

This list is completely unbiased, and we haven’t received any payment from companies looking to be put on this list. The rankings were created based on a series of criteria that we explain at the end of this post.

So, strap yourself in and check out the list below:

Top 10 SEO Companies in Miami

  1. WEBRIS Agency (34 points)
  2. On the Map Inc. (30 points)
  3. The Miami SEO Company (23 points)
  4. Egochi (22 points)
  5. Wegacha (22 points)
  6. OptFirst Internet Marketing (21 points)
  7. Pacific54 (20 points)
  8. Alphametic (20 points)
  9. Link2City (19 points)
  10. Vortex Communications (19 points)

WEBRIS Agency

Webris Miami

WEBRIS Agency is a fully bi-lingual company offering SEO services in both English and Spanish. They proudly promote white hat services through their site and can call upon over 50 years of expert experience.

WEBRIS offers a lot of excellent options for your Miami business. They handle various SEO services – both on and off-page. On their site, they claim to offer consistent results for clients, rather than just one month of great results and a dip back down again. The WEBRIS team is also very diverse, with a great blend of technical and creative experts.

During our research, we found that they came out on top in just about every single category. The only one they came second in was the Domain Rating, but they made up for that with over 1200 reference domains.

Their website dominates the total traffic stat, and most importantly, they have the most Google Reviews. To go alongside this, we found the average Google rating was five stars. That’s as good as it gets, making them well worthy of the top spot in our rankings.

On the Map Inc.

OnTheMap Miami

On the Map, Inc. is aptly named as they hope to get your business on the map by improving your web presence through SEO. They provide proven results, as shown by the numerous case studies on their site. You can clearly see they deliver on promises and can get your business to the number one spot.

Again, you get an extensive service that begins with SEO website analysis to find your KPIs. Everything is covered by their team, from keyword research all the way down to customized content and custom reporting.

With over ten years of experience in this industry and multiple awards to their name, this is a fine agency to choose from.

Our rankings criteria found that they competed with the top spot throughout the process. In fact, they were the top-rated website for Domain Rating, earning 75 compared to 66 in second place.

All of their work is done in-house, which helps to avoid any delays for your company. A great feature that we found on the website is that they have sections for common Miami industries. This includes Dentist SEO, Photographer SEO, and so on.

The Miami SEO Company

Miami SEO Company

As soon as you visit the website, there’s something you’ll enjoy – an offer for a free website consultation. Who doesn’t like free things, right?

Sergio Aicardi and Jason Hawkins started The Miami SEO Company because they felt the majority of SEO agencies were rip-offs. They’ve grown the business into an impressively sized team with experts in multiple domains – from content writing to PPC.

The company is a Google Partner, which gives confidence as you know they’re certified marketing professionals. They offer a complete SEO package tailored to your business, and they can also provide web design services if you need them.

Through our research, we found they performed admirably across most metrics, with a 4.7 average Google rating being the standout. One slight blot on the page was the website taking over three seconds to load, but they still did enough to get third place on our list.

Egochi

Egochi

Egochi is a bright and forward-thinking agency that caters to your SEO needs. It’s evident that they know what they’re talking about and go into great detail when discussing SEO ranking factors and techniques.

There’s a full range of digital marketing services available, and the company states that it can make your website visible to your target audience through its Miami SEO service. Every aspect of your site’s SEO is considered, including the ability to correct any existing errors that have been holding you back.

Egochi ranked really highly in the ‘ranks in top 10’ and average Google Reviews rating categories. However, their average rating of five-stars should be taken with a pinch of salt as they only had ten reviews.

Regardless, there’s a lot to like about this company, and we noticed how they let you set your budget and build a service around it.

Wegacha

Wegacha

Another Miami SEO company with a somewhat whacky name. Wegacha is a relatively young agency that offers a selection of different SEO packages. They’ve only been up and running since 2016, but have already taken three different awards in the last two years alone!

Impressive stuff made all the more impressive by the host of strong reviews across multiple platforms. They passed all of our SEO best practice scores with an SSL Certificate, mobile-friendly site, and an under three seconds loading speed.

With Wegacha, they give you a choice. You can choose pre-packaged SEO services at a fixed price, or you can choose from their a-la-carte menu. This choice is great as it provides more options for big and small businesses in the area.

OptFirst Internet Marketing

OptFirst

You will find OptFirst in the Miami Shores region, and it’s been in operation since 2001. LinkedIn seems to indicate a small team of around fifteen employees, but this doesn’t mean you get a small-time service.

We were impressed with how well this small business stacked up against some of the bigger ones. The company is full of SEO experts that have been in this industry for decades. The OptFirst methodology follows an eight-step plan to improve your SEO. They outline everything on their site, which gives you some transparency into what they will do for you.

Again, they also let you build your own package based on what you think is most important for your website. They can create one-off campaigns or provide an ongoing service for your business – the choice is yours!

Pacific54

Pacific54

Coming in at number seven, we have the crisp and modern Pacific54. Founded by Avi Cohen, the company has been navigating the SEO field for over ten years. They’ve become Google Partners, have an average review rating of 4.9, and boast a small team that includes two dogs and a cat.

Based in the heart of Wynwood, Miami, they offer a friendly approach to SEO. The smallness of the team means that each client gets dedicated attention all the time. The customer service is great as well, you can use their handy web chat to make inquiries or ask any burning questions online.

The SEO services work based around a simple concept of evaluating and improve. The team promises to study your website and continuously make improvements to help you stand out from the crowd. If you wanted, you could combine SEO with their web development option as well.

Alphametic

Alphametic

Next on the list is Alphametic, who claim to optimize your digital conversion funnels using SEO and a variety of other search marketing exploits. They’ve been featured in some pretty big publications, including Entrepreneur and Inc.

The USP of Alphametic is probably their 90-day SEO makeover service. It sounds like a moderately interesting reality TV show, but it’s actually a quick way of showing how much they can change in just a few months.

While they don’t explicitly name any clients, they do include stats that claim they’ve increased search traffic and visibility by 246% and helped business break 100k website visits per month. So, the stats seem to suggest they know what they’re talking about.

Alphametic was founded by Matthew Capala and has worked with a series of major brands like L’Oreal, Novartis, and Shopkeep. They must have enjoyed a lot of recent success as they’re just moved to a new address in Downtown Miami in the central business district.

Link2City

The penultimate Miami SEO company on our list is Link2City. They scored 19 points, tying them with the company in tenth place. It’s an agency with a lot of experience, and this is reflected in the sheer number of case studies on the website. They have over 2,000 clients across multiple industries, so they must know what they’re doing.

Danny Sibai started Link2City in 1999, which is a very early time to have an SEO business. As the years have progressed, the company seems to have gone from strength to strength. You’ll notice they have won multiple awards in the last decade, including one for Top SEO Services Company in Miami 2018.

They offer an SEO service with a focus on Google marketing. The team handles all the on and off-page SEO specifics, including a link building campaign. Their website states that clients have seen a 42% bounce rate decrease, an 83% organic traffic increase, and a 38% average visit duration increase through this service.

Vortex Communications

Vortex

Rounding off the top 10 SEO companies in Miami is Vortex Communications. Now, they are primarily a web design agency, but they also specialize in SEO services. By combining the two, it can give clients a website that’s built to appeal to search engines right from the start.

They won the Best Branding Agencies in Miami 2019 award, and we found an average rating of five-stars from their 25 Google reviews. Thomas Weinkle is the founder, and this company actually dates all the way back to 1984. It didn’t offer SEO or digital marketing services back then, but it was a full-scale design firm.

From there, it evolved into the agency you see today. It boasts a small yet creative team, and they claim to have provided over 13,000 solutions for happy clients.

Scoring Criteria

The easy way to create a list of the top SEO companies in Miami is to run a Google search and pick the top 10 results! However, we don’t believe the ranking spots of a company tell the full story.

As such, we take lots of different things into account. SEO performance is still very important, but there are deeper website issues and data that need to be considered as well. We spent a lot of time coming up with the ranking criteria, and we settled on the following:

  • Does the website have an SSL certificate?
  • Is the site mobile-friendly?
  • Does the site load within 3 seconds?
  • Does the site rank in the top 10?
  • What is the Domain Rating?
  • How many referring domains are present?
  • What is the total traffic to the site?
  • How many Google Reviews does each company have?
  • What is the average review score of each?

We scored every company out of five for all the different categories. We added them up, ranking them based on the total score. WEBRIS Agency came out on top with 34 points, followed by On the Map Inc. with a very respectable 30 points.

The remaining eight companies all scored between 23 and 19 points. So, there was just as big of a gap between all of them as there was between the top two. If you’re interested in seeing the entire rankings breakdown, then click here.

Hire an SEO company today

If you want an SEO agency in Miami, then use this guide to start your search. We’ve done a lot of the groundwork for you, ranking the top ten sites in the area.

Our findings are based on actual data, not just someone’s opinion. We take a lot of things into account and provide full transparency by offering a breakdown of the results. The truth is that every business on this list can provide excellent SEO services in Miami. In reality, the decision is yours to make!

Use our guide to help, but be sure to do further research and call upon your own judgment to hire the best SEO company for your Miami-based business.