Wednesday, October 28, 2020

Are PDFs Bad for SEO?

TL;DR: The most common SEO answer, it depends!

PDFs have widely been debated in the SEO Community as to whether or not they are “bad for SEO”. It’s largely dependent on a few different items which we will cover:

  • Why PDFs may be bad for SEO
  • How to tell if your PDFs are harming or contributing to your website’s success
  • How to make your PDFs “SEO Friendly”

Why PDFs may be “bad for SEO”?

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Wasteful Wednesday #18 – Keyword of the Week “Laws”

Watch Episode 18 on “Laws”:

Read the Transcript of Episode 18 on “Laws”:

Hello there friends I’m Wil Reynolds, CEO of Seer Interactive, wait a minute, that’s not right.

Hey, there everyone, I’m Forrest Schaffer, a paid advertising account manager here at Seer Interactive, and I’m filling in for Wil this week on Wasteful Wednesday!

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Wednesday, October 21, 2020

Firebase Pricing Models: What Should I Choose?

Firebase is an all-in-one mobile platform by Google that helps you build, analyze, and grow mobile apps. As we move toward tracking app analytics using the new Google Analytics 4 properties, you’ll need to connect your app to a Firebase project.…

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Tuesday, October 20, 2020

Top 10 Best New York City SEO Companies – Big City List 2020

Want to find the best SEO companies in New York City? You’re on the right page. Our independent rankings give you the lowdown on which agencies are the best in the City and why. We base our rankings on verifiable data that’s in the public domain, so you can be sure you’re getting transparent information. ...

Read moreTop 10 Best New York City SEO Companies – Big City List 2020



Top 10 Best Los Angeles SEO Companies: Gotch SEO Catch 2020

Looking for the best Los Angeles SEO company for 2020? Keep reading because we’ve compiled a list based on real data. SEO is an essential marketing tool in 2020, so it makes sense that you would want the best possible company behind your campaign. The trouble is that with so many emerging SEO companies on ...

Read moreTop 10 Best Los Angeles SEO Companies: Gotch SEO Catch 2020



Monday, October 19, 2020

Top 10 Best Austin SEO Companies: Gotch SEO Choice 2020

If you’re looking for an unbiased data-driven list of the best SEO companies in Austin for 2020, you’re in the right place. In this post, we rank local outfits in the famous Texas town according to objective criteria that strip out personal prejudice. The companies in this list got there because of merit, not because ...

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Top 10 Best Chicago SEO Companies: The Definitive List 2020

Finding the best SEO companies in Chicago can revolutionize your Google rankings and transform your business. With our unbiased list, you can find the best SEO company for your brand. Using verifiable data, we’ve assessed the SEO companies in Chicago IL to give you a definitive list of the top SEO service providers in your ...

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Top 10 Best Atlanta SEO Companies – Ultimate Guide 2020

Looking for the best Atlanta SEO companies for 2020? Keep reading because we’ve compiled the top companies based on unbiased data. Let’s jump right in. FREE Download: Only work with the best SEO companies on the planet when you download our free SEO company vetting checklist. Top 10 SEO Companies in Atlanta Lyfe Marketing (34 ...

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UX Checklist Series: Navigation Design

If you put a notebook down at your desk and walk away, you expect it will be in the same place when you return. When you walk into your living room, you expect your couch will be in the same place it was last.…

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Sunday, October 18, 2020

HTTP vs HTTPS: How Does Your Decision Impact SEO Results?

HTTPS (https://) is HTTP (http://) with the use of an SSL (Secure Socket Layer) certificate. SSL (or TLS) certificates encrypt normal HTTP requests and responses. HTTPS is more secure than HTTP. HTTPS is so important that Google uses it as a ranking factor in its organic search results. Question for you: Did you know there’s ...

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Friday, October 16, 2020

10 Ways to Improve Organic Search Rankings on Google

Want to improve your SEO rankings? In this guide, I will break down 10 strategies that will help you better target relevant keywords & improve organic SEO rankings. Let’s jump in!

1. Create Content Hubs & Build Them Out

Creating content hubs is crucial to SEO rankings and becoming a thought leader in your space.…

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Thursday, October 15, 2020

Demystifying Google Analytics 4 FKA App + Web

What is the New Google Analytics 4?

On October 14, 2020, Google announced a new era of analytics called Google Analytics 4 (which was previously known as Google Analytics App + Web). It will allow users to connect app data and website data within one property for a more holistic picture of the customer journey.…

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Tuesday, October 13, 2020

Embracing Automation to Double Conversions and Halve CPA

While attempting to diagnose why one of our most highly-valued clients with over 6 years of tenure was experiencing stagnation in performance over the last 6-12 months, it forced us to take a hard look at the account and realize that its fundamentals had become outdated.…

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Thursday, October 8, 2020

Introduction to Facebook Automated Rules

What’s the Deal with Facebook’s Automated Rules?

If you’ve ever managed a Facebook campaign, you know that it can feel like a very manual, time-consuming process. They’re kind of like houseplants – you may think watering it once a day is totally fine, but then you wake up one morning and it’s on its last leg (branch?).…

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Friday, October 2, 2020

Our Answer to Pacing -37.8% in Team PTO Use 2020 vs. 2019

⅔ of Americans are experiencing burnout right now. So when our team members started averaging ~1.5 Weeks less PTO in 2020 than in 2019,  we knew we needed to solve the problem — FAST.


What the Data Showed Us

At Seer, all divisions live into our “Stop Guessing” and data-backed decision making – including our People Team. 

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