Social media is undoubtedly one of the best marketing tools to connect with existing customers and introduce brands to new users.
With over 91% of US businesses relying on social media to drive up sales and produce leads, the paid social media landscape has become increasingly saturated and ever more complicated by the implications of iOS14 and the cookieless future of social media. …
The post Paid Social Creative Best Practices Guide 2021 appeared first on Seer Interactive.
First launched in 2016 under the name Google Feed, Google has since revamped this Google mobile app feature to its current version: Google Discover.
Since its release in 2018, Google Discover has gained over 800 million monthly active users. …
The post What is Google Discover & How Do You Optimize For It? appeared first on Seer Interactive.
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The post SEO Blog first appeared on Gotch SEO.Are you looking for the best New York City SEO companies? You’re in the right ...
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The post SEO Blog first appeared on Gotch SEO.Whether you’re starting a business and need a website or looking into a site migration — your decision between these 3 top-level domains (TLD) could potentially make or break your digital presence.
Set yourself up for success with an informed decision about your website’s domain extension!…
The post Domain Extensions 101: .Com vs .Net vs .Org appeared first on Seer Interactive.
This post was written by: Katie Kirchner & Rebecca Feinberg.
Until now, website owners were in control of how their page titles were displayed in search results. In August, Google announced that it is testing updates to how title tags are generated on the engine’s results page.…
The post Why Google is Updating How Page Titles are Displayed & What You Can Do About It appeared first on Seer Interactive.
Search engines work by crawling hundreds of billions of web pages, indexing them, and serving them to you.
When you type a query into a search engine, web crawlers, known as bots or spiders, crawl thousands, sometimes millions of pages in their index, choose which are most relevant (based on many factors), and serve you an answer.…
The post How Do Search Engines Work appeared first on Seer Interactive.
This post was written by: Ismaeel Elkhateeb.
In the world of digital marketing, we know how important it is to gain visibility and attract relevant traffic from multiple channels. From SEO to Paid Social to Paid Search, we optimize these channels to perform at the highest level.…
The post Social SEO: How SEO and Paid Social Media Can Work Together appeared first on Seer Interactive.
This post was written by: Kara Mehnert & Rachel Danto.
As marketers, we know the line between effective frequency and ad fatigue on Facebook is very thin. The Paid Social and Data Strategy teams here at Seer wanted to develop an analysis to showcase how often after seeing a client’s creative does click-through-rate begin to drop — without needing to rely on additional and expensive 3rd-party management or creative analysis platforms.…
The post Seer Solves It: Paid Social Creative Fatigue Analysis appeared first on Seer Interactive.
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The post SEO Blog first appeared on Gotch SEO.